White-label store, UAE · February 2024

A new UAE store: AED 34,988 and 7.81x ROAS in its first 27 days

Launched on 1 February 2024 and reached 7.81x ROAS in its first 27 days: AED 34,988 in sales from AED 4,480 of ad spend.

7.81xROAS
AED 34,988Sales in 27 days
AED 107.78Average order value

The challenge

Launch a white-label store from scratch in the UAE and make it profitable fast, with no sales history and no customer data.

What we did

  • Researched and chose products with proven demand in the UAE.
  • Built the store and the offers around them.
  • Launched Facebook and Instagram campaigns with a structured creative test, then moved budget to the winners within days.

The result

From 1 February 2024, with AED 4,479.66 of ad spend, the store generated AED 34,987.85 in sales within 27 days: an average order value of AED 107.78 and a 7.81x return on ad spend.

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