
The store
SouqSavings is a white-label e-commerce store launched and managed by Adgrove. Our research team in the UAE sources products with proven demand and adds them to the store, so it always offers what customers want.
What we did
- Audiences segmented by demographics, interests and behaviour, with research-based creatives for each product’s selling points.
- Retargeting for visitors who didn’t buy, and lookalikes built from existing customers.
TikTok
- Content aligned with trending formats and hashtags.
- Short product demos, highlights and unboxing videos built to stop the scroll.
- Customers encouraged to share videos of their purchases for organic social proof.
The result
In seven days store sessions grew 112% to 5,780, and SouqSavings made AED 9,490 in sales from 133 orders, a 71% increase in orders.
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