A thorough account analysis shows that the Brand lacks audience engagement and the core problem is higher product pricing as compared to other elite brands.

We prepared a complete report dissecting audiences of different ages, cities, and interests to get a better perception that actually where the budget is utilized correctly and where it’s burning.

We used Facebook’s advanced targeting tools to segment potential customers based on demographics, interests, and behaviors. Our primary targets included young women, teen girls, and women 45+ who showed interest in fashion, embroidery, and luxurious high-quality clothing.

Adgrove prepared a solid Sale Strategy with hot offers like Upto 50% off, Giveaways, One-day shipping in specific cities, free shipping, etc to re-build audience engagement.

We asked ADDEE to collaborate with influencers, celebrities, and Tiktokers to create engaging videos showcasing the story behind Addee, the quality of fabrics, and unique designs. Videos are highly effective in capturing attention and building brand awareness.

Utilized carousel ads to display multiple products in a single ad, allowing users to browse different items and find what they like best. Meanwhile, set up dynamic product ads to automatically show relevant products to people who have expressed interest in products.